Converting Clicks to Sales Leads

By Matthew Kwan
2008 © Copyright. All rights reserved.
Principal Consultant
Adams Company Limited http://www.adamshk.com/

The biggest challenge of e-Marketing is to convert clicks to Sales Leads. Generating clicks is not difficult but how to lead your potential customers to take actions including calling you by phone, sending you e-Mails, filling up enquiry forms…etc is an art.

Obviously, [...]

Designing Powerful & Effective Search Keywords of Your Business

By Matthew Kwan © Copyright. All rights reserved. Principal ConsultantAdams Company Limited www.adamshk.com

Keywords or tags or labels are very important by e-Marketing term as they can help you to be searched by search engine easier or to do contextual marketing more effective and etc. You may use them for Search Engine Marketing, Search Engine Optimization [...]